Oracle Product Marketing Manager in Louisville, Colorado
Development and implementation of business plans, marketing strategy, and forecasts for a product/service or vertical market.
As a product analyst you will participate in every stage of the product life cycle to ensure product meets the needs of users. Drive the implementation of programs in support of the marketing strategy, business plans, and forecasts for assigned product lines. Maintains current status of customer specifications for existing and future products. Identify, evaluate, and recommend marketing opportunities in support of product line objectives. Drive product functionality delivering high quality product documentation. Lead products through scheduled release assisting others to manage commitments and resources. Measure and report progress and review deliverables.
Leading contributor individually and as a team member, providing direction and mentoring to others. Work is non-routine and very complex, involving the application of advanced technical/business skills in area of specialization. Demonstrated product/project management experience. Ability to work with Executives. Strong interpersonal skills. Excellent written and verbal communication. Demonstrated product/project management experience. Creative, energetic, and enthusiastic. Team player. Experience using or implementing Oracle, SAP, or Peoplesoft applications. Basic HTML and web technology skills a plus. 8 years technology/industry experience and BA/BS/MBA degree.
This is a remote/office based position which may be performed anywhere in the United States except for within the state of Colorado.
Oracle is an Affirmative Action-Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veterans status, age, or any other characteristic protected by law.
Opower, as a part of Oracle Utilities, is applying the best in AI and behavioral science to help utilities connect with their customers on an individual level and meet their aggressive decarbonization goals. Our products save more energy than the Hoover Dam produces each year and have helped consumers save nearly $3 billion on their energy bills.
We are seeking a Product Marketing Manager to enable the success of the Opower sales team. This role owns sales content and enablement to ensure that our messaging, value propositions, and sales materials continue to resonate strongly with utility clients. This role works closely with the sales, presales, product management, and marketing/demand generation teams.
Buying/Sales Cycle: Understand buyer’s journey and map buyer decisions / information needs at each stage
Manage Product Launches: Identify market needs and requirements and collaborate with Product Management and other internal stakeholders to bring new products to market
Go-to-Market Strategy: Support overall go-to-market strategy by owning planning and execution of the right sales content by stage and buyer type
Win/Loss Analysis: Evaluate sales successes and failures to identify what is working and not working to improve our win rates
Solution Messaging/Positioning: Develop and implement high impact and differentiated solution positioning and messaging.
Sales Tools: Develop and deliver high-impact repeatable sales tools such as collateral, presentations, case studies, proposal language, etc.
Sales Training: Develop and deliver key sales training materials including internal guides and external talking points
Subject Matter Expertise: Serve as a subject matter expert to the sales team on our solutions, our value proposition, and our competitive position
You’re creative in your thinking; you have an ability to visualize complex ideas in succinct and compelling ways
You have experience making and delivering compelling PowerPoint presentations
You enjoy teaching others and enabling them to be successful by preparing and delivering training, writing talking points, etc.
You are a pragmatic and practical self-starter; an outcomes oriented person who can juggle multiple workstreams, loves to problem-solve and can efficiently drive a collaborative process
You thrive on challenge, are adaptable/flexible, and take pride in being an excellent teammate
You are willing to travel to support our sales team and clients (typically once per quarter)
You have 5 years of relevant experience, and a bachelor's degree
Bonus points for any of the following:
You have experience in sales enablement, product marketing, content marketing, pre-sales, or consulting
You've done B2B marketing and/or created materials to equip sales teams to sell technology products
You have experience or exposure to the utility, energy efficiency or climate tech sectors, and are excited about the intersection of energy technology
You’ve worked at or with software/technology companies
Title: Product Marketing Manager
Requisition ID: 210002V0
Other Locations: United States